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Technology guide

Make Apple devices a managed part of the business.

Apple positions Mac, iPhone and iPad for business around lower management overhead, longer device lifespans and security that is built into the hardware and operating system, rather than bolted on afterwards. Kritical helps you test that framing against your own environment with confidence, then handles the sourcing, enrolment and management work that makes it true.

What Apple says about using its devices at work.

Apple's own business materials describe Mac, iPhone and iPad as designed for integrated hardware and software, built-in security and compatibility with standard business tools such as Microsoft 365 and Google Workspace. Apple's stated case for choosing its devices centres on fewer support tickets, longer useful device life and centralised management, rather than the lowest purchase price on the day of sale.

People using technology in a modern small-business environment

What the market delivers around that promise.

The hardware price is only one part of an Apple deployment. Kritical scopes enrolment, configuration, updates and support before purchase, including the work needed to bring an unmanaged fleet under control.

  • We scope enrolment before we quote hardware You know how devices will be managed, updated and supported before you commit to the purchase, not after the invoice arrives.
  • A named path from enrolment to support Your proposal shows who prepares, enrols and supports the devices, with the contact and handover arrangements for the service you choose.
  • Jamf where it earns its place We recommend Jamf when the fleet size and requirements justify it, not as a default add-on to every quote.

Who this page is for.

Three situations bring people to this page.

Standardising on Apple for the first time

You are choosing Mac, iPhone or iPad as a fleet standard and need the management question answered up front.

An unmanaged or partly managed fleet

Devices were bought individually over time, leaving configuration, updates and security policy inconsistent across the fleet.

Replacing ageing hardware at scale

You need sourcing, imaging and rollout planned together, not as three separate, disconnected purchases.

Include the first day and the last day.

A useful plan covers new starters, replacement equipment, recovery and the return or retirement of devices. We agree the steps, responsibilities and handover records so routine changes do not depend on one person remembering what happened last time.

What happens after you tell us about your fleet.

A management question does not need a finished policy document to start.

The first call

A conversation about device numbers and how they are managed today — no commitment to change anything yet.

See device management and licensing separately

Enrolment, configuration and any Jamf licensing priced separately, so you know exactly what each part costs.

Begin with a controlled Apple device group

We aim to provide continuity through a consistent lead or delivery group where the agreed scope and service model support it. Your proposal sets out the contact model, cover and handover arrangements that apply.

Tell us about your Apple environment.

Bring device numbers, existing management tools, important applications and the change you want to make. Hardware supply, deployment, ongoing support and any manufacturer repair entitlement are separate items we confirm in your proposal. There is no fixed price for management setup — it depends on device count, the platform you choose and how many exceptions you need, and we will quote it.

Start from the work you are buying.

Business owners & operations

When computers, email, access, security and business software need attention at the same time, Kritical works out what to fix first, what to manage ongoing, and what it will cost — in writing, before you commit to anything.

IT leaders & delivery teams

When a hard problem crosses infrastructure, identity, applications, security and AI, Kritical aims to provide continuity through a consistent lead or delivery group where the agreed scope and service model support it. The proposal sets out the contact model, cover and handover arrangements so ownership remains clear. We price the work in writing and hand over the agreed operating information.

Individuals, households, families & workplace buyers

Whether you are buying as an individual, for a household or family, or for a business, tell us what you need to buy, replace or renew. Kritical checks compatibility, licensing and deployment; current product pricing is shown in our online catalogue, while setup and unpublished combinations are confirmed in a written quote.

Questions before you enquire

Do we need Jamf, or is Apple's own management enough?

That depends on your fleet size, compliance requirements and how much configuration you need to enforce centrally. We check the requirement before recommending a product.

Can you manage a mixed Apple and Windows environment?

Yes. We plan identity, application access and management consistently across both, rather than treating Apple as a separate, unmanaged exception.

What should we send with an enquiry?

Tell us what you have today, what needs to change and when. Add the product, subscription or quote details if you need pricing. Never include passwords or confidential records.

Do you sell Apple hardware directly?

We can quote devices as part of a scoped purchase alongside management and deployment work. Availability and manufacturer terms are confirmed for each order.

Does choosing Apple mean giving up compatibility with our other systems?

Compatibility depends on the applications, identity, device-management and security controls in scope. We confirm each material compatibility question before recommending a configuration.

Is Apple cheaper to run than Windows for our business?

It depends on your applications, support model and how long you keep devices, not just the purchase price. We look at your actual numbers rather than quoting a general industry claim as if it applied automatically to you.

Let’s define the next step.

Tell us what you want to achieve, what you have today and when it matters.

Get an Apple quote